BMW Group achieves best-ever August global sales

[Jason]

BIMMERPOST NEWS

BMW Group achieves best-ever August global sales

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BMW Group achieves best-ever August global sales
Worldwide 165,431 vehicles delivered, up 5.7%
Year-to-date sales rise 5.5%: 1,508,659 vehicles sold
BMW deliveries up 5.0% in August: 142,554 vehicles
MINI sells 22,575 in August, increase of 10.3%
Europe and Asia maintain strong growth
YTD sales of BMW electrified models already exceed 2015 total

Munich, Germany- September 13, 2016... BMW Group sales continued their long-standing upward trend in August with a total of 165,431 vehicles delivered to customers around the world, an increase of 5.7% on the same month last year. This result brings the year-to-date sales total to 1,508,659 – up 5.5% compared with the same period last year and the first time ever the company has sold over one and a half million vehicles in the first eight months of a year.

“The BMW Group’s ongoing sales success across all our premium brands underlines the strength of our product line-up,” said Dr Ian Robertson, Member of the BMW AG Board of Management with responsibility for Sales and Marketing BMW. “Sales are increasing across the range and our electrified models are proving extremely popular – we’ve already sold more alternative drive vehicles this year than in the whole of 2015,” he continued.

In August, a total of 142,554 BMW brand vehicles were delivered to customers, an increase of 5.0% on the same month last year. Year-to-date sales for the brand stand at 1,282,511 – up 5.5% compared with the first eight months of last year. The BMW X range continues to drive sales: with 16,612 units delivered worldwide in August, monthly sales of the BMW X1 doubled year-on-year; BMW X3 sales increased 29.7% (12,663); BMW X4 deliveries rose 10.6% (4,118) and BMW X5 sales climbed 9.9% with a total of 12,321 delivered to customers. Sales of the BMW 7 Series in August more than tripled compared with the same month last year - over 5,000 of the all-new flagship vehicle were delivered to customers around the world in the month.

Sales of BMW’s electrified models remain strong, especially in Europe. Combined global sales of BMW i and BMW iPerformance vehicles are already higher than the 2015 total with 34,664 electrified vehicles delivered to customers so far this year. Of this, 17,809 were BMW iPerformance vehicles and 16,855 were BMW i vehicles. The BMW i3, which in July launched an additional model with significantly increased electric range, was delivered to 2,848 customers worldwide in August, an increase of 73.2% compared with the same month last year.

Sales of MINI brand vehicles increased by 10.3% in August with a total of 22,575 delivered to customers worldwide. In the first eight months of the year, sales rose by 5.7% (223,913). The premium brand’s biggest growth drivers are the MINI Clubman, with 36,687 sold worldwide so far this year, and the new MINI Convertible – which achieved sales growth of 148.0% in August (2,153).

Combined monthly sales of BMW and MINI in Europe totalled 62,653 in August, up 6.3% compared with the same month last year. Year-to-date sales in the region are up 10.1% with a total of 685,328 vehicles delivered. All markets in the region have contributed to this year’s strong growth with many achieving double-digit growth including Italy (51,444 / +16.7%), Spain (35,634 / +20.1%) and Scandinavia (34,370 / +15.5%).

Sales of BMW and MINI vehicles in Asia also saw strong growth last month with a total of 59,047 vehicles delivered to customers in August (+13.8%). In the first eight months of the year, a total of 476,777 BMW and MINI vehicles were sold in Asia, an increase of 8.1% compared with the same period last year. The region’s biggest market, Mainland China, achieved a 9.4% increase compared with the first eight months of last year, with a total of 329,972 vehicles sold so far this year. Year-to-date sales in many other markets in the region also show strong growth - Japan (46,713 / +8.8%) and South Korea (39,392 / +10.4%) are just two examples.

Sales of BMW and MINI in the Americas decreased 4.4% in August compared with the same month last year, with a total of 38,200 vehicles delivered to customers in the region. Year-to-date sales of BMW and MINI vehicles in the region total 298,821, which is down 7.0% compared with the same period last year. While August sales are up in Canada (3,575 / +8.0%) and Mexico (2,976 / +25.5%), the increasingly competitive market in the USA has seen deliveries for the month decrease by 7.2% (30,500).

This year continues to be the best ever for BMW Motorrad, with August sales up 5.7% compared with the same month last year (9,238) and year-to-date sales rising by 2.5% with a total of 103,829 motorcycles and maxi-scooters were delivered to customers in the first eight months of the year.

BMW Group sales in / ytd August 2016 at a glance

[larryn]

LOL. They had a Stop Sales bottleneck that was unplugged. It was preceded by two bad months while the Stop Sales was in effect. It is always cyclical.

[Yeru]

I wish BMW well in changing market conditions, but nevertheless prefer to hear from them more focused, reassuring announcements targeted at the small subset of consumers who absolutely love the involved driving experience and who do not want this to go away over the next 5-15 years.

[FuriousLucy]

Very UNimpressive. And the goal is....?

[Pauleebe]

Originally Posted by larryn

LOL. They had a Stop Sales bottleneck that was unplugged. It was preceded by two bad months while the Stop Sales was in effect. It is always cyclical.

Agreed, will be interesting to see how September fares.

[Germanauto]

Just more incentive to keep building numb boats that are BMWs in name only

[BMWZ4]

Originally Posted by FuriousLucy

Very UNimpressive. And the goal is....?

I work retail...you get comp sales over 3% and you're doing well. I can't imagine the pressures of manufacturing cars and growing over PY. So I would say the goal is always to comp prior year.

[BMWZ4]

Originally Posted by Germanauto

Just more incentive to keep building numb boats that are BMWs in name only

So why'd you buy one?

[jpnh]

Incentives might get better in US as the year goes on

[SCOTT26]

This is global sales so as the US sales are down other countries have shown increases.
Next year we will see introduction of the all new 5er which should provide a significant increase for all markets as well as an all new 5er Touring, and the first BMW X2 amongst others. Then we will see the launch of an all new X3 model at the close of the year.
A significant event will be the launch of the China developed And manufacturers BMW 1er Sedan. Projected sales are showing the car is lining up to be a hit especially with a younger demographic. The recent launch of the BMW X1Li has also helped as will the new eDrive model.

And with Active Tourer 225xe,330e and X540e increasing their percentage
Over standard models. The new 740e is expected to follow suit.
As will next years eDrive models of the X1,5er and all new X3. With the 5er Touring also be becoming an eDrive model.

[cooticooti16]

Congratulations BMW! You're looking more and more like Lexus and every day!

[BoosTonian]

Just released an additional $1,000 allowance on 2017 X5s...just so y'all know lol let the buying commence

[ObsidianX]

Hey @scott26 when is the X1 M35i coming to the US market?

[M3 Adjuster]

Originally Posted by Germanauto

Just more incentive to keep building numb boats that are BMWs in name only

Originally Posted by BMWZ4

So why'd you buy one?

no doubt....

[Chihuahua]

Originally Posted by BMWZ4

So why'd you buy one?

His profile says he drives an E90, I'm not sure I'd qualify that as a 'numb boat'.

[raysspl]

Very excellent

[BMWZ4]

Originally Posted by Kyle B

His profile says he drives an E90, I'm not sure I'd qualify that as a 'numb boat'.

Well, I guess this will be his last bmw then.

[Chihuahua]

Originally Posted by BMWZ4

Well, I guess this will be his last bmw then.

potentially, yes.

my recently purchased E82 will be my last one unless BMW releases a compelling EV in roughly five years, otherwise my next car will almost certainly be a Tesla. I was at my dealer last Friday and I can honestly say not a single car there interested me. I've been a BMW enthusiast/owner since the mid 90s, and it used to be I would go to the dealer and wish I could have one of each.

[vladberca]

Still way behind Mercedes this year...

[BMWZ4]

Originally Posted by Kyle B

potentially, yes.

my recently purchased E82 will be my last one unless BMW releases a compelling EV in roughly five years, otherwise my next car will almost certainly be a Tesla. I was at my dealer last Friday and I can honestly say not a single car there interested me. I've been a BMW enthusiast/owner since the mid 90s, and it used to be I would go to the dealer and wish I could have one of each.

Our CEO picked up a Tesla a few months ago. Previously a bmw owner as well. Loves his Tesla!

[MightyMouseTech]

Originally Posted by Kyle B

potentially, yes.

my recently purchased E82 will be my last one unless BMW releases a compelling EV in roughly five years, otherwise my next car will almost certainly be a Tesla. I was at my dealer last Friday and I can honestly say not a single car there interested me. I've been a BMW enthusiast/owner since the mid 90s, and it used to be I would go to the dealer and wish I could have one of each.

x2!

Going to keep my E82 forever. If I get another daily, will be a Tesla, then the 1er will become a weekend/summer/track only car.

There is nothing BMW builds that I would consider trading the 1er in on.

But there's a bigger point here. The 1-series is the last car that BMW engineered before the Germans, as a car-making culture, fell out of love with driving.

R&T April 2013.

[Viffermike]

Originally Posted by BMWZ4

Our CEO picked up a Tesla a few months ago. Previously a bmw owner as well. Loves his Tesla!

I'm starting to think that Tesla named "that" upcoming sedan the Model 3 for a distinct reason:

It'll be the new 3 Series, 'cause it'll all but kill the current one.